Carrie Schonhoff

Author of "The Liminal Space"

Wisconsin-based author and poet Carrie Voigt Schonhoff has self-published two books of poems titled, ‘The Liminal Space’ and ‘The End of the Beginning.’ This work will resonate deeply with readers from the Midwest and pull at the heartstrings of those that continue to face challenges but never stop dreaming. Her books of poems address the importance of healing, moving on, and being ready to face a new beginning. Carrie’s newest work is a continuation of beliefs that we can heal by connecting and understanding one another on a deeper level through poetry. She recently completed her first Book Tour and is excited to share her poetry with the world. Visit to learn more.

Where did the idea for your career come from?

I had published my first book, “The Liminal Space” and was almost done with my second book, “The End of the Beginning.” I knew that I wanted to reach more people with my poems and starting a company was the beginning. It’s one of the best decisions of my life.

What does your typical day look like and how do you make it productive?

I have a son who is still in high school and two Italian Greyhounds, so the morning involves helping them jumpstart their day on the right foot (or paw). I make coffee and take a few minutes to read poetry to fill my writer’s cup. I am an executive at a company during the day (sometimes in the office, sometimes telecommuting). After work and all of the nighttime activities, I might watch TV, but more often than not, I’m catching up with family and friends, reading, writing poems or playing guitar.I love music and it’s been wonderful to play music and sing, even if it’s just for myself.

How do you bring ideas to life?

I surround myself with very positive and supportive people that inspire me and encourage me to think and dream big!

What’s one trend that excites you?

People creating spaces for poetry events and people attending them.

What is one habit of yours that makes you more productive as an entrepreneur?

Showing up for myself.

What advice would you give your younger self?

Love yourself and follow your passion no matter what.

Tell us something that’s true that almost nobody agrees with you on.

You are your own worst critic. Sometimes, if you read or see something positive about yourself, you tend to feel good at first, but then start overthinking and internally critiquing yourself. “How could I have done better?” This can drive you mad. I’ve learned to take in the positivity and know that what I’m doing is helping someone out there, even if I feel like I’m not making a difference.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

Believe in yourself, but stay humble.

What is one strategy that has helped you grow your business?

I hired a publicist a year ago. Margaret has been excellent at collaborating and helping me grow my following. As a poet that has a full-time job in the corporate world, I don’t have enough time to plan a book tour and share my poems. In 2022, I completed 24 book talks and events and I feel there is real momentum. This inspires me to keep going and continue writing. I’m hard at work on book number 3!

What is one failure you had as an entrepreneur, and how did you overcome it?

My poetry wasn’t reaching enough people and I knew it, but I wasn’t quite sure how to change it. When I hired a publicist, it changed everything.

What is one business idea that you’re willing to give away to our readers?

Sell yourself. Whatever your passion, specialty, or skill, you are ultimately selling yourself. Your reputation is most important. This might seem like advice, but it’s the best idea I can give.

What is the best $100 you recently spent? What and why?

I bought some bookmarks with my book cover, headshot and information about my books to give out to people. It’s like a calling card and it has my QR code on it so people can reach my website and social media platforms. It’s a nice introduction to my work without the pressure to buy a book.

What is one piece of software or a web service that helps you be productive?

The framework of Facebook, Instagram and my website allows me to reach and connect with readers. Viewers are able to stay in touch with me, upcoming events and read my weekly blog.

What is the one book that you recommend our community should read and why?

Besides my two books of poetry, “The Liminal Space” and “The End of the Beginning,” I would recommend any books by my editor Simon Van Booy and poetry by Mary Oliver, Pablo Neruda and Lorine Niedecker. They are authors that I really connect with.

What is your favorite quote?

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” – Maya Angelou

Key Learnings:

  • Never stop reading and learning. You’ll never know too much, but knowing enough is what will take you further in life.
  • Set small goals you wish to achieve for the year and one big, aspirational goal you wish to achieve in your lifetime. Then, go out and work for it!
  • Trust in a team and people that believe in you and will help you achieve your goals. Life can get in the way sometimes, so it’s always good to have people to lean on and trust to help you along your journey.