E-commerce sounds simple. Sell stuff online. But anyone who’s actually done it knows the truth. It’s logistics and marketing and customer service and technology and inventory management all happening at once. The founders in this section have built the companies and tools that make it work.
These interviews cover every angle of online commerce. Direct-to-consumer brands. Marketplaces. Shopify apps. Payment solutions. Fulfillment. The conversion optimization rabbit hole that you can fall into and never come out of. And the customer experience side, because in e-commerce, the experience is the brand.
The founders here are candid about what’s hard. Returns. Shipping costs. The Amazon question. Building customer loyalty when switching costs are zero and the next competitor is one search away. These are real problems, and the conversations here offer real perspective on solving them.
You’ll find insights on product-market fit for physical goods, digital marketing for e-commerce, subscription models, international expansion, and the art of turning first-time buyers into repeat customers. Whether you’re launching your first online store or scaling an existing one, these founders have been where you are.
Aaron Hall is a natural born entrepreneur with an acute business sense, who has been involved in the creation of numerous successful businesses, including Weddzilla.com, where he currently serves as…
Meet Aaron Hall – Founder of DressRush.com and Weddzilla.com
[quote]To get one great idea you need 100 ideas and a system to determine which one is the best.[/quote] Gurminder Bedi And so it all began, with at least 100…
St. Louis-based Jeff Zornes likes to think he is a cowboy at heart, but he knows for a fact that he’s a real steak guy. Throughout his lifetime, Jeff has…
Jonathon Papsin resides in Westchester County, N.Y. He began his career after college in the private asset management industry, but after two years he knew he wanted to pursue his…
What do you get when you combine creativity, a strong work ethic, determination, solid business skills and a passion for shoes? Ellen Simes, the founder of If The Shoe Doesn’t Fit, the…
Laurence Lafforgue is the founder of ArtWeLove.com, an online platform which makes it fun and easy to explore the best of contemporary art and buy affordable museum-quality art editions by…
Ruta Fox has more than 15 years of experience in a career that spans several industries including advertising, public relations, marketing, publishing, branding and copywriting. Additionally, she is an entrepreneur…
Luke Peters is the owner, founder and president of Air & Water, Inc. Founded in 2002, Air-N-Water.com is an online website retailer focused on meeting the heating and cooling needs…
Luke Peters is the owner, founder and president of Air & Water, Inc. Founded in 2002, Air-N-Water.com is an online website retailer focused on meeting the heating and cooling needs…