In a saturated market, find your niche and focus.

 

Charles Popov, CEO, and Founder of Resiliency BHS and Geographia has positively impacted many lives through his unique yet practical means of achieving counseling goals. In his practice, he draws from his life’s adverse experiences to empower his patients with practical solutions. He has come from the school of hard knocks, overcoming many of life’s devastating life-altering experiences. But, as the phoenix rising from the ashes, Charles Popov rose to share his ability to find resilience in a world where all face challenges from time to time.

Charles Joseph Popov establishes a no-nonsense rapport or camaraderie with clients to meet them in their challenge. He will guide them to find their resilience providing counseling through personal experience.

Popov is eminently qualified as a professional counselor. He began to focus on his career at the age of seventeen when he joined the military as an enlisted person, had a break in service, and was commissioned as an officer. He served as a Battalion and Brigade Chaplain. Charles Popov did two tours (twenty-seven months in Iraq) serving as Chaplain 3 battalions of army personnel. He eventually retired as a Major.

Charles Popov’s education and certifications focus on individuals who are in crisis and individuals who require specific counseling. In addition to his education, he is a licensed Professional Counselor LPC CDAC II (Drug and Alcohol Counselor), he has his Certification as a Nutritional Therapist and earned his Certificate NAFC / CCOTS Clinical Sexual Offenders (sex offenders assessment and treatment), and PTSD certified (Post Traumatic Stress Certification, United States Navy).

Over the past twenty years, Charles Joseph Popov has strived to serve others with his unique style of addressing issues and providing solutions to meet goals. He will continue to provide a positive impact on those who seek his assistance for many years to come.

Where did the idea for your career come from?

I came from the school of hard knocks! The idea came from the balance I acquired throughout my life. Due to resilience, I have the ability to bounce back from adversity, drama, and upheaval. Because of that, I learned to go with the flow and move through pain. I am conscious of self-care and I have established my own practice. In addition to my own practice, my education and earned certifications have also assisted in my practice.

What does your typical day look like and how do you make it productive?

Typically, I begin my day practicing self-care. By that I mean I have a tendency to wake up early and get my day started. I meditate regularly and I am an avid reader. I have been a professional counselor for twenty years. As such, my day is created based upon referrals that I accept for my clinical work.

How do you bring ideas to life?

I am very pragmatic. My ideas are not based on fanciful, impractical, or idealistic thoughts. I use my life experience to guide my ideas. Once I have a practical idea, I make a plan to bring the idea to fruition.

What’s one trend that excites you?

One thing that excites me is that I believe that Veterans are more open about their struggles than they have been in the past. More treatments are becoming more available. The rise of nutritional knowledge is also exciting. There is a strong connection with the mind and body. How we live our lives will outweigh genetics if you have a healthy lifestyle.

What is one habit of yours that makes you more productive as an entrepreneur?

I am different in that I believe in being very real with people. I am very approachable.

What advice would you give your younger self?

The advice I would give younger Charles Joseph Popov is to “Measure twice, cut once.” Look before you leap. You only get one shot at life and it is always better to be a little bit more careful with your decisions. That’s what I’d tell younger Charles Popov.

Tell us something that’s true that almost nobody agrees with you on.

Given the current state of politics, I agree with Plato and Jefferson that democracy is probably not the best form of government. I believe a BENEVOLENT monarch would be better. The problem with that is finding one, and therefore, I’m proudly a part of the greatest democracy in the world (with all its foibles). I believe in God whoever she or he may be, and have developed in my spiritual journey.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

The thing that I think everyone should be doing is to Truly Love people and business will follow.

What is one strategy that has helped you grow your business?

I work hard, and I am myself. People can see right through you. Some people will resonate with you, other people will not.

What is one failure you had as an entrepreneur, and how did you overcome it?

As a therapist, I live in a saturated marketplace. It is difficult to distinguish myself from others as I am marketing. My solution was to find my niche and focus on it.

What is one business idea that you’re willing to give away to our readers?

Find a niche and concentrate on it……If you build it, they will come.

What is the best $100 you recently spent? What and why?

My best hundred dollars I’ve spent was when I bought my membership to the veterans of foreign wars. I love hanging out with all the older guys. They are great guys with great stories.

What is one piece of software or a web service that helps you be productive?

The website that I use the most is Psychology Today. I get many or most of my referrals from them.

What is the one book that you recommend our community should read and why?

I would recommend Falling Upward by Father Richard Rohr. He is a Franciscan priest. We all experience two halves of life. The first half is the secular dance (dress rehearsal) The second half is the sacred dance. Better put, it is the false self and the true self.

What is your favorite quote?

Theodore Roosevelt, It’s not the critic who counts, not the man who points out how the strong man stumbled, or the doers of deeds could have done them better. The credit belongs to the man actually in the arena whose face is marred by dust and sweat and blood…”

Key Learnings:

● In a saturated market, find your niche and focus.
● Be yourself and business will follow.
● Measure twice cut once…..Think before you act.