The Light System™ began long before it became a company. Its roots trace back to the early work of Robert J. Religa, who spent decades exploring how light, colour, and frequency interact with the human body. His ideas were not widely understood at the time, but they laid the foundation for something much larger.
Under the leadership of President Jarrod Barakett, The Light System™ launched with a clear purpose: to bring this technology into everyday life. The company established its headquarters in Sheridan, Wyoming, while building operational support through a warehouse in Miami, Florida.
The early days were not simple. The team had to build infrastructure, refine messaging, and introduce a complex idea to a sceptical audience, all at once. At first, they tried to explain everything. The science, the geometry, the frequencies. It overwhelmed people.
So they changed course. Instead of leading with explanation, they focused on experience. They invited people to sit within the system and feel it for themselves. That shift changed everything.
Today, The Light System™ operates at the edge of wellness and technology. It continues to grow through a mix of discipline, curiosity, and belief in its mission. Its story is still unfolding, but its direction is clear: steady progress, thoughtful leadership, and a commitment to helping people reconnect with balance in a fast-moving world.
What is your typical day, and how do you make it productive?
My day usually starts quietly. I avoid jumping straight into emails. I take time to reset, often sitting in The Light System™ myself. It helps me stay grounded. From there, I break the day into two parts. Mornings are for high-level thinking. Strategy, partnerships, long-term planning. Afternoons are for execution. Operations, team communication, and problem-solving. I stay productive by keeping those two modes separate.
How do you bring ideas to life?
We test them quickly. Early on, we made the mistake of over-explaining instead of building. Now, if an idea makes sense, we create a simple version and see how people respond. Feedback shapes the next step. It keeps us from getting stuck in theory.
What’s one trend that excites you?
There is growing interest in how the nervous system affects everything. People are starting to connect stress, energy, and physical health in a more integrated way. That shift opens the door for technologies like ours to be understood differently.
What is one habit that helps you be productive?
Clarity before action. I do not start tasks until I know the outcome I want. It saves time and reduces mistakes.
What advice would you give your younger self?
Do not try to convince everyone. Focus on the people who are ready to listen. That alone would have saved a lot of energy.
Tell us something you believe almost nobody agrees with you on?
I believe experience matters more than explanation in most cases. Especially in emerging technology. People want to feel something real, not just understand it intellectually.
What is the one thing you repeatedly do and recommend everyone else do?
Simplify your message. If people cannot understand what you are doing, they will not engage, no matter how valuable it is.
When you feel overwhelmed or unfocused, what do you do?
I step away from the noise. No phone, no meetings. Even 20 minutes of quiet can reset everything. It brings clarity back.
What is one strategy that has helped you grow your business or advance in your career?
Shifting from technical explanation to user experience. Once we let testimonials and real stories lead, engagement improved. People trusted what they could see and feel.
What is one failure in your career, how did you overcome it, and what lessons did you take away from it?
Early on, we tried to educate people on every detail of the technology. It created confusion instead of clarity. We learned that timing matters. You do not need to explain everything upfront.
What is one business idea you’re willing to give away to our readers?
Create small, local wellness spaces where people can experience different technologies without committing to ownership. A kind of experiential studio model. It lowers barriers and builds trust.
What is one piece of software that helps you be productive? How do you use it?
We rely on simple project management tools. Nothing complex. The key is visibility. Everyone needs to know what is happening and what comes next.
Do you have a favorite book or podcast you’ve gotten a ton of value from and why?
I tend to revisit books on systems thinking and long-term strategy. They remind me to zoom out when things feel too reactive.
What’s a movie or series you recently enjoyed and why?
Documentaries on innovation. I enjoy seeing how ideas move from concept to reality. It often reflects our own journey.
Key learnings
- Clear communication often matters more than technical depth when introducing new ideas.
- Real-world experience builds trust faster than explanation alone.
- Separating strategy from execution improves daily productivity and decision-making.
- Growth in emerging industries requires patience, education, and resilience.
- Simplicity in messaging can be a powerful advantage in complex fields.