Valicia Evans has built a life around creativity, care, and connection. Born in Houston, Texas, and now based in Los Angeles, she has spent her career turning ordinary spaces into meaningful experiences. What began as a love for decorating homes grew into a multi-faceted career spanning interior design, television, and event planning.
Valicia’s early work as an interior designer quickly gained attention for its warmth and sophistication. Her clients—many from the entertainment world—trusted her ability to create homes that reflected their personalities. She learned that design wasn’t just about beauty; it was about how a space made people feel.
That same eye for detail led her into television production, where she worked as a production designer on shows like Family Time, Love That Girl, In the Cut, and Partners in Rhyme. Her sets became more than backgrounds—they became characters, filled with color, emotion, and life.
Alongside her work in design, Valicia also became a respected event planner and caterer, creating unforgettable experiences for private and celebrity clients alike.
Now, as she prepares to launch her new television series V’s Vittles and Vibes in 2026—a show about food, family, and lifestyle—she continues to merge her worlds of design and storytelling. Through every chapter, Valicia Evans shows that creativity isn’t just a talent—it’s a way of living.
What is your typical day, and how do you make it productive?
My mornings start early, usually before the sun comes up. I like quiet time with a cup of coffee and my planner before the day gets busy. I map out three main goals, not ten. That keeps me focused. My days mix design meetings, production calls, and event planning check-ins. I block time for each area so I’m not jumping back and forth. I end every day by resetting my workspaces—cleaning my desk, putting away samples, and organizing notes for tomorrow.
How do you bring ideas to life?
I start with feelings. I ask, “How do I want people to feel in this space?” Then I sketch. I use old-school paper and colored pencils before going digital. I build a mood board with textures, lighting, and references. On set, I test everything in real time—light, layout, sound. It’s like cooking: you taste as you go.
What’s one trend that excites you?
Right now, I’m loving the return of maximalism. For a while, everything was gray and minimal. But life isn’t gray—it’s layered. I love seeing people bring back color, pattern, and personality into homes and sets.
What is one habit that helps you be productive?
I schedule “quiet hours.” No phone, no emails, no calls. Just creative time. It’s when my best work happens.
What advice would you give your younger self?
I’d tell her to stop waiting for perfect. Perfect never comes. I used to overthink everything—paint colors, fabric choices, even dinner menus. Now I know progress beats perfection every time.
Tell us something you believe almost nobody agrees with you on?
I think creativity should come before logic. Most people reverse that. But if you lead with logic, you limit what’s possible. You can edit ideas later, but first you have to dream without rules.
What is the one thing you repeatedly do and recommend everyone else do?
Change something in your space every few months. Move a chair, swap art, change lighting. It keeps your environment fresh and your mind flexible.
When you feel overwhelmed or unfocused, what do you do?
I cook. It’s my therapy. Chopping vegetables or stirring a sauce slows my thoughts. Cooking reminds me that creativity can be simple—you don’t have to redesign the world to reset your brain.
What is one strategy that has helped you grow your business or advance in your career?
Collaboration. I learned early that working alone limits your vision. I build teams of people who challenge me. On set, my art director might suggest something I’d never consider, and it ends up being the best part of the scene.
What is one failure in your career, how did you overcome it, and what lessons did you take away from it?
Early in my event career, I overbooked a weekend—two weddings in two cities. One nearly fell apart. I realized I was saying yes too often. After that, I learned to pace my projects. Growth doesn’t mean more; it means better.
What is one business idea you’re willing to give away to our readers?
A “home reset” subscription. Imagine quarterly design kits with color palettes, mood boards, and affordable decor swaps. People crave change but don’t know where to start.
What is one piece of software that helps you be productive? How do you use it?
I use Notion. I track everything—design inspirations, client notes, recipes for the new show. It’s my second brain.
Do you have a favorite book or podcast you’ve gotten a ton of value from and why?
Big Magic by Elizabeth Gilbert. It reminds me that creativity doesn’t have to be serious. You can play, experiment, and fail—just keep making.
What’s a movie or series you recently enjoyed and why?
The Bear. It captures chaos and beauty at the same time. I love how the set design tells its own story—it’s messy, emotional, real.
Key learnings
- Creativity grows when you make time for quiet, focused work every day.
- Perfection blocks progress—start before you’re ready and refine later.
- Environments affect mindset. Change your space to reset your perspective.
- Collaboration is the key to scaling creativity and avoiding burnout.
- Simplicity can be powerful—small creative rituals often spark the biggest breakthroughs.