Beach Boss Influencers helps network marketers make more money in less time using Social Media & Automation. Since inception, they’ve generated over 250,000 leads and have done over $15 Million dollars in online sales and didn’t have to sacrifice important moments with their children, spouses, friends, or family in order to do it.
BBI started as an idea… A way to level up the network marketing industry as a whole. When 5 network marketing powerhouses came together to create the community, they didn’t know what they had their hands on or what it would become over the next few years…
Founded by The Beaches, Kat Krasilnikov, Fran Loubser, Cari Higham, Brandy Shaver and Adrian Lindeen, and Beach Muscles, Benjamin Pang and Chris Burrows, Beach Boss Influencers is driven by a divine purpose and higher calling to create an impact in this world… To create a massive ripple effect that will impact millions of people and their families across the world for generations to come.
What is your typical day, and how do you make it productive?
5 Beaches means we’re able to easily divide and conquer certain tasks. We all time block our own schedules and work our business around our lives so we don’t miss out on the important things. We also delegate to our team. We’ve found finding the right “who’s” in your business makes all the difference to exponential growth.
How do you bring ideas to life?
It usually starts with one of us (usually Kat) having an idea… We meet weekly as a leadership team and as Beaches and it’s on those meetings where our ideas are brought to life.
What’s one trend that excites you?
A.I. and the ability to automate all aspects of your business. Decreasing CPA, Increasing profits, getting more money.
What is one habit that helps you be productive?
● Prioritizing the most important things that need to be done first and executing them to hit goals and milestones.
● Having the right people in the right seats – When people get their role, want their role and have the capacity for it you know they’re in the right seat.
What advice would you give your younger self?
● College is overrated – Adrian
● Making Money is Easy – Cari
● If you’re unhappy in your career, don’t be afraid to pivot, it’s never too late to change – Fran
● Create value from the overflow—not from lack or desperation – Kat
● Go with your gut, always – Brandy
Tell us something you believe almost nobody agrees with you.
● That you can build any business online and make massive amounts of money doing it.
● Success is an inside job, you have to be it before you will have it.
What is the one thing you repeatedly do and recommend everyone else do?
Evaluation – identifying what’s working and what’s not in your business so you can make tweaks and changes as necessary to grow your business faster.
When you feel overwhelmed or unfocused, what do you do?
● Focus on the next step to get to your desired result instead of all the steps. Overwhelm happens when you’re trying to focus on too many things at once. By focusing only on the next thing you need to do to get to your result, it makes it seem easier and keeps your brain focused on the one thing in front of you.
● When you’re lacking creative energy and can’t seem to focus or get into a flow it’s time for a change in state. Get up, stretch, grab a snack, go for a walk, stand outside and breathe in fresh air and let the sun hit your skin, exercise, anything that gives you the reset you need to get your head back in the game.
What is one strategy that has helped you grow your business or advance in your career?
Influence Marketing – It starts with growing a targeted audience that is already searching for whatever it is you’re promoting. Once they’re in your world, you share value based content with them to grow know, like & trust. When they know you and like you and trust you, selling and promoting your stuff is easy because they’re already looking for what you have and as it’s presented to them, there’s no objections or obstacles to overcome. They’re ready and excited to BUY.
What is one failure in your career, how did you overcome it, and what lessons did you take away from it?
We had the wrong people overseeing our sales team in the beginning and it ended up costing us millions of dollars. We didn’t have open communication, a way to double check numbers to make sure there was integrity across the board and we ignored many red flags. When we realized what was happening we knew we needed to act fast. We parted ways with that sales manager and brought in a new one that was aligned with our values and mission. Although it was a pain and we struggled during the transition, it ended up being one of the best things for BBI in the long run.
What is one piece of software that helps you be productive? How do you use it?
LeadMagicX – Never lose another sale or recruit with this new prospecting software. It’s a way to track every prospect inside messenger and reliably convert them to teammates or customers
What is the best $100 you recently spent?
● Professional: DJI mic – perfect sound quality. Easy to use.
● Personal: We tipped the bill the last time we ate out just before Christmas. Seeing the look on our waitress’s face when she saw her tip brought us so much joy.
Do you have a favorite book or podcast from which you’ve received much value?
10X is Easier Than 2X by Dr. Benjamin Hardy – This book was full of GOLD. It’s all about focusing on the top 20% that makes you money and either putting systems or people in place to take over the bottom 80% or dropping the bottom 80% all together so you as the entrepreneur can move into 10X jumps.
What’s a movie or series you recently enjoyed and why?
You – One of the very few series we’ve all watched where we like and are actually rooting for the bad guy.
Key learnings:
● Finding the right people for the right roles inside your business and not compromising, sticking to your values and listening to your gut
● Success is a journey, not a final destination
● Learning to evaluate your business based on data instead of judging and making decisions based on emotion
● Letting go of the 80% of things that are weighing you down in your business and focusing on the 20% that drives revenue
Steve (Stefan) Junge hails from Germany and helps with the day-to-day publishing of interviews on IdeaMensch. While he and Mario don’t share a favorite soccer club, their enthusiasm to help entrepreneurs is a shared passion.