Laurie Wright
The advancement of technology has made more possible than ever before, but you have to change your way of thinking if you’re used to the ‘old’ way of doing things….
Kids change everything. The founders in this section know that. They’re building companies focused on children. Education products. Toys. Children’s health. Parenting tools. Childcare solutions. Everything that helps kids grow up well and helps parents not lose their minds in the process.
These interviews cover the full spectrum of children-focused business. EdTech for young learners. Children’s media. Baby products. Youth sports. Family services. The kind of companies that exist because someone looked at how things worked for kids and said, “We can do better.”
Building for children comes with unique challenges. Safety standards are non-negotiable. Parents are the buyers but kids are the users. Attention spans are short. And the stakes feel higher because, well, they are. The founders here navigate all of that with creativity and care.
You’ll find insights on product development for young users, marketing to parents, child safety compliance, and the challenge of building something that’s both educational and fun. Because kids can smell a lecture disguised as a game from a mile away. If you’re building for children or families, these founders understand your world.
The advancement of technology has made more possible than ever before, but you have to change your way of thinking if you’re used to the ‘old’ way of doing things….
Don’t be afraid to take risks. Staying in your comfort zone will not allow you to get the life that you dream of and deserve. Nicole Thompson is a…
Think big but start small. Begin by testing a core idea or hypothesis simply. See how your customers respond and shift or build from there. Katrine Strickland is Founder and…
Compartmentalize. Focusing on one task or role at a time will help you work more productively and efficiently. James McCauley, entrepreneur, part-time stay-at-home dad and educator, is the Co-Founder…
Re-evaluate what’s working, what needs improvement and what’s not working…Being flexible and pivoting towards what’s going to grow your business and letting go of what’s not is the most productive…
One failure is seeing things as a failure…Stick to your core beliefs and don’t allow naysayers or no responses to be obstacles. As a speech pathologist, 25 year professional…
It’s okay to take on risks or challenges yourself beyond your limits. You will never know the full extent of your potential unless you do. Sitinee Sheffert is a…
Surround yourself with hard working, talented people and learn from them Mathieu Chantelois is an innovative entrepreneurial and creative leader. After 20 years in the corporate world, Mathieu decided…
Do lots of customer discovery and continue to get feedback. Negative feedback is how you learn. Corrie is a mom, educator and entrepreneur. She has a degree in elementary…
Be coachable and be able to pivot. When you start a business with no background in the industry, you never say, “But we’ve always done it that way.” That lack…
One of the greatest assets you can have as an entrepreneur (and a professional) is a strong group of trusted friends/advisors. Nothing is more valuable than people you can call…
Step out of your comfort zone and become an entrepreneur as early in life as possible. If you make a mistake while you’re young, there’s plenty of time to reflect,…