A resident of Marina Del Rey, California, Dominique Enchinton was mentored by the actor Sherman Hemsley, most widely known for his role as George Jefferson in The Jeffersons. Dominique Enchinton, her mother, and Hemsley went on to form a partnership that resulted in the launch of Silver Swan Productions.
Later, Ms. Enchinton founded Dominton Talent House, where today she is the talent manager and CEO of a firm that represents actors, reality television stars, influencers, athletes, musicians, public speakers, and other public figures residing in Los Angeles, New York, Miami, and Nashville. She also oversees the Los Angeles-based full-service talent management firm through its offices in Century City.
Ms. Enchinton’s role involves providing the firm’s clients with the tools to navigate the entertainment industry and protect their interests. Her expertise includes film financing, licensing, endorsements, and the representation of production talent.
What is your typical day, and how do you make it productive?
My days are never “typical,” but they are very structured—because in talent, you’re balancing creativity with real-time problem solving.
I start early by scanning the landscape: overnight emails, press, social trends, and what’s moving in the brand and entertainment space. That first hour is about strategy—not reaction. I’m looking at what opportunities are emerging, what narratives are forming, and what needs to be protected or amplified for my clients. I don’t confuse being busy with being effective. I measure productivity by outcomes—signed deals, clean execution, strengthened relationships, and clients moving closer to the careers they actually want.
How do you bring ideas to life?
I bring ideas to life by turning them into a clear, sellable package. I start with the audience and the “why,” then define the hook, format, and positioning for the talent. After that, it’s about assembling the right partners and executing like a real production—tight timelines, high standards, and measurable results. I execute fast and polished—because in this industry, timing and quality are everything.
What’s one trend that excites you?
I’m obsessed with the shift from “influencer” to IP owners. The smartest talent isn’t just taking campaigns—they’re building worlds: podcasts, product lines, digital series, and formats that can live across platforms. When you own the audience and the concept, you’re not chasing opportunities—you’re creating them.
What is one habit that helps you be productive?
I do a daily pipeline check: what’s in motion, what’s stuck, and what needs one message to close. Momentum is productivity in this business. I also treat my calendar like a producer treats a shoot schedule: tight, intentional, and built around outcomes.
What advice would you give your younger self?
Don’t chase opportunities—package them. Relationships matter, but leverage comes from preparation, clarity, and being the person who can execute.
Tell us something you believe that almost nobody agrees with you on.
I believe viral is overrated. Longevity beats a moment every time. I’d rather build a talent’s reputation, relationships, and IP, so they can win for 10 years—not just trend for 10 days.
What is the one thing you repeatedly do and recommend everyone else do?
I do a weekly alignment check: what’s moving the needle, what’s wasting time, and what relationships need nurturing. It keeps me strategic instead of reactive—and that’s everything in this business.
When you feel overwhelmed or unfocused, what do you do?
I pause and ground myself. I do a quick brain-dump, take a short walk or a few deep breaths, then choose the one thing that will create the most relief or progress—and I do that first. Once I have momentum, everything gets clearer.
What is one strategy that has helped you grow your business or advance in your career?
I grew my business by being obsessive about positioning and trust. I don’t chase every opportunity—I curate the right ones, package them beautifully, and execute flawlessly. I operate like a luxury brand: selective, consistent, and high standard. When people know you protect reputation, deliver, and elevate the outcome, you become the first call—and that compounds.
What is one failure in your career, how did you overcome it, and what lessons did you take away from it?
My biggest failure was confusing being generous with being unprotected. I was too trusting with a couple of clients and over-delivered without enough structure, and I overcame it by tightening my agreements, documenting everything, and shifting to a structure where support is generous, but accountability is non-negotiable.
Lesson: kindness is a strength but boundaries are leadership. Trust is earned—boundaries are built.
What is one business idea you’re willing to give away to our readers?
The “Rights-Cleared Content Vault” Agency (UGC + Micro-Creator Library).
Create a curated roster of 15 to 30 on-camera micro-creators and build a monthly subscription library of ready-to-run short-form videos for brands—fully rights-cleared, organized, and deliverable in 48 hours.
What is one piece of software that helps you be productive? How do you use it?
Notion. I use it as my agency’s operating system—client dashboards, deal pipelines, deliverables, contacts, and timelines all in one place. It keeps everything moving without chaos, and my team always knows what’s next.
What is the best $100 you recently spent? What and why?
I spent $100 making sure a mother in need could buy her children shoes. That’s the kind of return I care about—real life, real dignity. Success means nothing if it doesn’t translate into humanity.
Do you have a favorite book or podcast you’ve gotten a ton of value from and why?
Book: Never Split the Difference (Chris Voss)
Podcast: The Town (Matthew Belloni)
The book sharpened how I negotiate—calm, precise, and outcome-driven. The podcast keeps me fluent in what’s actually happening in entertainment, so my decisions are informed by the market, not noise.
What’s a movie or series you recently enjoyed and why?
Succession. I love it because it’s a masterclass in power, positioning, and negotiation—every scene is basically a case study in leverage and leadership under pressure.
Key learnings
- Talent careers scale fastest when they’re treated like brands and businesses—with clear positioning, a consistent narrative, and long-term strategy beyond the next gig.
- The most durable opportunities come from packaging and IP building (concept + talent + platform + partners), not from chasing one-off deals.
- In entertainment, reputation and execution are competitive advantages: clear expectations, clean delivery, and protecting relationships create repeat business and higher-level access.
- Sustainable growth requires boundaries and structure—high-touch service works best when scope, timelines, and accountability are defined upfront.
- Productivity in a fast-moving industry comes from prioritization systems (time-blocking, top-three outcomes, pipeline reviews) that keep leaders strategic instead of reactive.