As an entrepreneur you have to sell stuff, and the only way you’ll do that is if you solve peoples’ problems.
Jim Hunt is a financial advisor, and the CEO of VTA Publications. Having made a name for himself on the stock market, Jim is well versed in making safe and intelligent trades in a bear or bull market. Mr. Hunt is also well known for his YouTube account, where he shares information about his most recent investments freely. His unique ability to accurately read, and predict trades, and translate that information for the average investor, is a part of what makes his informational videos so popular.
Where did the idea for VTA Publications come from?
After being exposed to how the big banks work, I spilled the beans so that the little guy could prosper and take charge of their financial destiny instead of the bank.
What does your typical day look like and how do you make it productive?
I’m most productive in the mornings, so that’s the time I usually focus on marketing ideas for my business and new systems of stock trading for my subscribers. I start with a workout to get the juices flowing and a positive attitude. A light lunch so not sleepy in the afternoon, but then I like to always eat dinner with my family- must have balance and family is important.
How do you bring ideas to life?
I start with the platform of what my specific customers want, then my radar is attuned to looking for solutions to helping them. I read and research in vast quantities whilst tuned into their wants, then let the ideas percolate through that filter.
Relaxation is when the eureka moment comes so I let the idea surface on its own time, then I flesh it out in the cold light of day, thinking of my customers, tweaking it or scrapping it.
What’s one trend that really excites you?
The changes coming out of the biotech world are amazing- in the coming two decades there will be medical breakthroughs the likes of which we simply can’t imagine today.
What is one habit of yours that makes you more productive as an entrepreneur?
Discipline. I set strict goals, break them into daily chunks, and the goals must be accomplished.
What was the worst job you ever had and what did you learn from it?
I think working for a bank because I could see how customers are treated.
If you were to start again, what would you do differently?
Honestly nothing. I’ve accomplished a great deal in my life and am very happy. Our mistakes is what gives us character.
As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?
Listen to people complain and study human psychology. As an entrepreneur you have to sell stuff, and the only way you’ll do that is if you solve peoples’ problems.
What is one strategy that has helped you grow your business? Please explain how.
Direct mail because it allows me to home on exactly who my target audience is without the wastage of usual advertising
What is one failure you had as an entrepreneur, and how did you overcome it?
I’ve had many failures with getting advertising to work, but these were all stepping stones to finding out what DID work.
What is one business idea that you’re willing to give away to our readers?
Get into information publishing. Go to Clickbank and pick one or more of several products that you can promote in various
ways as an affiliate. It’s a goldmine of readymade website businesses for you, and completely free.
What is the best $100 you recently spent? What and why?
Probably on a subscription to some expert financial research. Information is power, and I can’t put a price on quality
information that could make me a great deal more than its cost.
What software and web services do you use? What do you love about them?
Infusionsoft seems like an excellent data management system that offers affiliate programs and all kinds of stuff to run a business. Aweber is also great to create web pages.
What is the one book that you recommend our community should read and why?
Rich Dad, Poor Dad because it’s an excellent starting point for understanding how money works.
What people have influenced your thinking and might be of interest to others?
As a trader I am a fan of Jesse Livermore (long dead) and his books are still available such as “Reminiscences of a stock
Mario Schulzke is the Founder of ideamensch, which he started a decade ago to learn from entrepreneurs and give them a platform for their ideas.