Naomi Smith

Founder of Moms Making It Happen

Naomi Smith is the founder and Chief Marketing Officer (CMO) of Moms Making It Happen, a prestigious marketing consultancy specializing in the growth of online businesses for mom entrepreneurs. With a remarkable background that includes a BA Honours degree in Marketing Management and over 15 years of experience as a leader in marketing teams and driving sales, Naomi is widely recognized for her exceptional achievements and business acumen.

Naomi’s main objective is to empower and educate online entrepreneurs, providing them with the essential tools, templates, tips, and tricks needed to launch and propel their businesses towards success. Her dedication to helping others reach their goals is evident in her effective and affordable marketing solutions. She understands the unique challenges faced by mom entrepreneurs and strives to ensure their businesses flourish.

As part of her comprehensive range of services, Naomi offers coaching and consulting sessions to assist clients in optimizing their marketing strategies and realizing their full potential. Whether it’s establishing a cohesive brand identity, creating compelling content, leveraging the power of social media platforms, or designing visually captivating websites, Naomi’s expertise in these areas guarantees her clients unrivaled support throughout their journey.

Naomi’s prestigious expertise and unwavering dedication to her clients have made her a highly sought-after professional in the industry. Her ability to empathize with the struggles faced by mom entrepreneurs sets her apart, creating an incomparable connection and understanding with her clientele.

If you are ready to turn your entrepreneurial dreams into reality, Naomi Smith is prepared to collaborate with you. By leveraging her expertise, your business will receive the guidance and support necessary to thrive in the competitive online market. With Naomi’s guidance, Moms Making It Happen can help you create a lasting legacy of success.

What is your typical day, and how do you make it productive?

My typical day involves managing clients, providing marketing guidance, and overseeing projects. To make it productive, I prioritize my tasks, set clear goals for each day, and ensure effective time management.

How do you bring ideas to life?

I bring ideas to life by conducting thorough research, gathering input from my team and clients, and using my marketing expertise to develop strategies and execution plans. I focus on analyzing feasibility, identifying potential obstacles, and translating ideas into actionable steps.

What’s one trend that excites you?

One trend that excites me is the rise of personalized marketing and the ability to connect with target audiences on a more individualized level. This trend allows for more relevant and engaging marketing strategies, leading to higher customer satisfaction and brand loyalty.

What is one habit that helps you be productive?

One habit that helps me be productive is setting specific and measurable goals for both short-term and long-term objectives. By breaking down larger tasks into smaller, manageable steps, I can stay focused and motivated.

What advice would you give your younger self?

I would advise my younger self to embrace failure as a learning opportunity and not be afraid to take risks. I would also stress the importance of building a strong network of mentors and like-minded individuals who can provide support and guidance.

Tell us something you believe almost nobody agrees with you.

I believe that work-life balance is achievable for moms in business. Many people may argue that it is difficult to balance both roles, but I truly believe that with the right strategies and support, moms can have successful businesses while being present for their families.

What is the one thing you repeatedly do and recommend everyone else do?

One thing I repeatedly do and recommend to others is to prioritize self-care. I believe that taking care of oneself physically and mentally is crucial for maintaining productivity and overall well-being.

When you feel overwhelmed or unfocused, what do you do?

When I feel overwhelmed or unfocused, I take a step back, practice deep breathing exercises, and reassess my priorities. I also find that taking short breaks and engaging in physical activity helps clear my mind and regain focus.

What is one strategy that has helped you grow your business or advance in your career?

One strategy that has helped me grow my business is focusing on niche marketing. By specifically targeting moms in business, I can tailor my services and marketing efforts to meet their unique needs. This specialization has allowed me to stand out in the market and attract a dedicated client base.

What is one failure in your career, how did you overcome it, and what lessons did you take away from it?

One failure I experienced in my career was not properly managing my time and workload, causing quality to suffer. I overcame it by implementing better time management techniques, delegating tasks, and prioritizing effectively. The lesson I learned was the importance of setting realistic expectations and building a support system to avoid burnout.

What is one business idea you’re willing to give away to our readers?

One business idea I am willing to give away is a platform that connects mompreneurs with affordable and reliable childcare services. This would allow moms in business to focus on their work while ensuring their children are cared for in a safe and nurturing environment.

What is one piece of software that helps you be productive? How do you use it?

I rely on project management software, such as Trello, to stay organized and keep track of tasks, deadlines, and project progress. I use it to assign tasks to team members, collaborate on projects, and ensure efficient project management.

What is the best $100 you recently spent?

The best $100 I recently spent was on a marketing course that provided valuable insights and strategies for growing my business. The knowledge gained from the course has been instrumental in refining my marketing approaches and ultimately increasing my client base.

Do you have a favorite book or podcast from which you’ve received much value?

My favorite book is “Lean In: Women, Work, and the Will to Lead” by Sheryl Sandberg. This book provides valuable insights into the challenges women face in the workplace and offers practical advice for achieving success while maintaining a fulfilling personal life. It has inspired me to continue advocating for women’s empowerment and equality in the business world.

What’s a movie or series you recently enjoyed and why?

I recently enjoyed watching the series “The Queen’s Gambit” on Netflix. I found it captivating because it showcased the journey of a determined and resilient female protagonist overcoming obstacles in a male-dominated field. The story resonated with my entrepreneurial spirit and reminded me of the importance of perseverance and pursuing one’s passion.

Key learnings:

  • Naomi Smith is the founder of Moms Making It Happen, a marketing consultancy business that specializes in supporting moms who are entrepreneurs.
  • Moms Making It Happen offers a range of services including social media management, website optimization, content creation, targeted advertising campaigns, and brand development.
  • Naomi understands the unique challenges that moms face when trying to balance business and family, and she is dedicated to helping them succeed. In addition to their marketing services, Moms Making It Happen is planning to launch an online community exclusively for moms in business. This community will provide a space for collaboration, networking, and mentorship.
  • Naomi believes that motherhood should not be a barrier to success, and she works with moms to develop marketing strategies that fit their specific needs and goals.
  • By tailoring strategies to address the needs and challenges of mom-owned businesses, Moms Making It Happen aims to maximize their growth opportunities and help them achieve their business goals.