In 2007, Rich Eggett founded Rockwell Time, naming the company after his oldest son. Family is everything to Rich. He’s been married to his beautiful wife Tonya for 29 years. Together they have five children and two grandchildren, with more on the way, he hopes. Rich and Tonya reside in West Bountiful, Utah, only a short distance from the Rockwell Compound.
As a young wrestler at BYU, Rich learned how to overcome tough challenges, both physical and mental. He discovered that success starts in the mind. Rich graduated from college with a degree in Recreation Management and Youth Leadership. After getting his degree, Rich joined BYU’s wrestling staff and learned how to coach and mentor athletes under the great Mark Shultz. Rich’s other career highlights include: owning a mountain lodge and resort, owning motorcycle shops, owning the Rockwell supercross team, and partnering with Monster Truck Militia.
Rich’s passion for life is contagious. Whether he is running with the bulls in Spain, or riding across Europe on motorcycles, he lives life to the fullest. He cares about people. Rich is always willing to go the extra mile to help individuals in need. As an example, Rich is a long-standing volunteer and financial supporter in his church community, anti-human trafficking organizations, as well as search and rescue initiatives. Rich is one of those individuals people gravitate towards. Even though he is reserved, Rich’s charisma and energy make him stand out in a crowd.
What is your typical day, and how do you make it productive?
I get up and work out with my family at the Rockwell gym. Afterwards, I recover in the sauna. I check my calendar for scheduled appointments and tasks to be completed for the day. I meet with key individuals at Rockwell to go over progress reports and new product developments. I spend time with potential clients and work on open deals. Throughout the day, I make sure to spend plenty of time outside in the sunshine. At the end of the day, I review my real estate properties and spend time with my family.
How do you bring ideas to life?
I think about them. I weigh out the pros and cons. I discuss them with key individuals to get their feedback. If they tell me it’s not possible, and I really like the idea, I keep working at it.
What’s one trend that excites you?
I love simplicity.
What is one habit that helps you be productive?
I make it a habit to be tenacious in everything I do. Perseverance is a big part of who I am.
What advice would you give your younger self?
Don’t stress. In the end, things work out for the best.
Tell us something you believe almost nobody agrees with you.
You can figure out anything, it just takes time.
What is the one thing you repeatedly do and recommend everyone else do?
Have fun!
When you feel overwhelmed or unfocused, what do you do?
Work more.
What is one strategy that has helped you grow your business or advance in your career?
Be authentic and honest in everything.
What is one failure in your career, how did you overcome it, and what lessons did you take away from it?
At one point I trusted the wrong people. It cost me dearly. I overcame it by working. I learned to only trust someone with what you’re willing to lose and I’m responsible for who I trust.
What is one piece of software that helps you be productive? How do you use it?
I don’t use software. I’m old school.
What is the best $100 you recently spent?
I took my mom to lunch. I bought my grandson a bike. It made us all happy. It’s important to build strong relationships.
Do you have a favorite book or podcast from which you’ve received much value?
The scriptures. Faith is the basis of all I do.
How to Own Your Own Mind by Napoleon Hill. It taught me that everything that happens begins in your mind.
What’s a movie or series you recently enjoyed and why?
Sound of Freedom. I believe rescuing children is one of the most important causes.
Key learnings:
- Have faith. It’s a principle of power.
- Have fun in whatever you’re pursuing.
- Build upon strong morals and values.
- Be authentic.