Rosemary Attor is a renowned attorney based in Hoboken, New Jersey. She has years of experience in law and is proficient in family law, personal injury, and real estate law. She offers a range of legal services such as divorce representation, personal injury, unlawful termination, real estate transactions and has an impressively high record of success. Her passion for the legal profession developed in her formative years. Some of her favorite pastimes were watching legal shows and acting out the scenes pretending to be in court. This passion drove her to study law. She joined The College of New Jersey for her undergraduate studies before proceeding to Seton Hall University for Law School. She graduated top of her class and accepted an associate position in one of New York’s most reputable law firms. During her tenure as an associate, she received numerous accolades for her ingenuity and was awarded the prestigious title of an associate of the year in two consecutive years. After garnering enough experience, she decided to set up her law firm, which has grown to achieve massive success. She attributes her success to staying true to her calling and passion, which has helped her overcome the profession’s setbacks and challenges. She advocates for healthier practices in the legal profession and is incredibly passionate about improving the mental health state of lawyers. Aside from work, Rosemary is a philanthropist at heart and is actively involved in several charitable organizations. She is passionate about assisting children from disadvantaged backgrounds get better access to health, education, and basic needs such as food and shelter. She also enjoys golfing and is a member of several clubs in New York and New Jersey. She golfs as a way to relax and expand her business networks.
Where did the idea for your career come from?
The idea for the firm came from my lifelong passion for being a lawyer. Growing up, I always dreamed of being a lawyer. I watched all the legal shows that came on television and even did mock court sessions during playtime. After I graduated from college and worked a couple of years as an associate at a top law firm, I felt I was ready to go out on my own, and that’s when the idea of setting up and running my law firm came to life.
What does your typical day look like and how do you make it productive?
For me, a typical day starts with fifteen minutes of meditation, followed by about half an hour of exercise or yoga, depending on the mood. Given how much pressure and stress the legal industry has, I do what I can to achieve optimal physical and mental health. I then have breakfast and head out to the firm. I like to work off a priority list to handle the most critical tasks during my most productive hours.
How do you bring ideas to life?
I bring ideas to life by staying focused and investing my time in them until they bear fruit.
What’s one trend that excites you?
I’m highly impressed with the evolution of communication technologies. They have made my work so much easier, and my firm is much more efficient. Thanks to communication technologies, I don’t have to travel hundreds of miles to meet clients. My business has gone global due to digital marketing. Communication is faster and more accessible, and it has helped bring down my operational costs. Digitization of the legal industry has made it so much easier to access and retrieve client data, and I have unbridled access to all the information I need from peers to journals and books at my fingertips. Technology has revolutionized the industry, and I’m excited to see what the future holds.
What is one habit of yours that makes you more productive as an entrepreneur?
I use the Pomodoro Technique, and it is one of the best strategies for maximum productivity. I break down the long exhausting tasks that I have to do and take regular breaks in between. Breaking them into small chunks makes even daunting tasks seem more achievable, and the breaks give my brain the time needed to relax. This way, when I get back into the task after the break my mind is sharp, and my productivity remains high. It’s also great for improving focus and concentration and for keeping distractions away.
What advice would you give your younger self?
I would advise my younger self to focus on one thing at a time. While it is great to have many different ideas, one of the best ways to get good at what you are interested in is by focusing on one thing at a time. Many distractions can get in the way of what you really desire, and the only way to stay on course is through focus. Trying too many things at once also runs the risk of exhausting you. I would advise my younger self to have a list, work on getting great at one thing at a time before moving on to the next.
Tell us something that’s true that almost nobody agrees with you on.
We shouldn’t always aim to believe in the truth, rather in what is good for us. There are tons of true things but are not necessarily beneficial or good for us as individuals or our communities. Therefore the blind pursuit of truth is meaningless to me.
As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?
As an entrepreneur, I believe in hiring people to handle the tasks I’m not good at. This gives me the freedom to excel at the things I’m good at, give others a platform to showcase their skills and advance their careers, and ensures maximum efficiency and productivity on everyone’s part.
What is one strategy that has helped you grow your business?
I treat each client’s case independently, and I’m very thorough in my research as a lawyer. While cases may have similarities, each of them is unique in its particular way. Discovering the uniqueness of each case and tailor-making my responses to them have helped me achieve success for my clients.
What is one failure you had as an entrepreneur, and how did you overcome it?
When I set up the firm, I relied on myself and did not trust others would do as good a job as I would. I went through everything with a fine toothcomb and became a micromanager because I thought that was the best way to succeed. This resulted in frustrating and high turnover, and I became unmotivated, constantly exhausted, and less productive. I learned to delegate, albeit the hard way, and trust my team members, which has seen my team grow and my employees stick around for long because they feel trusted. My firm’s productivity undoubtedly went up.
What is one business idea that you’re willing to give away to our readers?
The future is in technology for sure. Find something you like in a tech field, get good at it, and you’ll be good to go.
What is the best $100 you recently spent? What and why?
I treated my team to coffee at the office, and they loved it. It helped bring us together and boosted morale total win-win.
What is one piece of software or a web service that helps you be productive?
Abacus NeXT is one practice management software that I would advise everyone running a law firm to have. I love that it can be customized to meet individual needs. It’s also capable of handling many tasks such as legal calendaring, workflow processing based on court rules, tracking time, and billing and invoicing, processing payrolls, law firm and law firm trust accounting.
What is the one book that you recommend our community should read and why?
Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear. Our habits determine whether we meet our goals and define what we can and cannot do. It offers great insights on building good habits and getting rid of those that harm or don’t serve us.
What is your favorite quote?
My favorite quote is “Do not go where the path may lead, go instead where there is no path and leave a trail” by Ralph Waldo Emerson.
Carlyn runs the day-to-day publishing operation here at ideamensch and interacts with our awesome customers and entrepreneurs. She is likely editing this with a cat on her lap.