Kathleen Wilson
Expand your skill set at every possible opportunity, even if not related to your business. Kathleen Wilson is founder and owner of SwimCalm, an innovative program that teaches adults…
fitness
Fitness is simple. Move more. Eat better. Sleep enough. But building a fitness business? That’s complicated. The founders in this section have done it. Gyms. Fitness apps. Wearable tech. Nutrition brands. Training programs. Everything that helps people get stronger, healthier, or just able to touch their toes again.
These interviews cover the full fitness landscape. Boutique studios. Digital fitness platforms. Sports nutrition. Recovery tools. Corporate wellness. The industry that somehow survived the transition from in-person to virtual and back again.
The founders here talk about what it actually takes to build in fitness. Customer retention, which is the industry’s biggest challenge. Seasonal demand. The gap between people’s intentions and their behavior. And the technology side, from wearables that track everything to apps that try to keep people motivated past January.
You’ll find insights on building fitness communities, product development for active consumers, the economics of gym ownership, and the challenge of competing in a market where the free option is always “just go for a run.” If you’re building in fitness or wellness, these founders have sweated through the problems you’re facing. Figuratively and literally.
Bob Mitchell
None of us have any idea what the future holds. All you can do is work hard, be kind, and see what happens. Bob grew up in the Philadelphia…
Austin Misiura
You’ll never have what you want if you don’t go after it. Austin Misiura, DPT, OCS, CSCS is a Board Certified Orthopedic Physical Therapist (OCS) with extensive experience in…
Mark Holowaychuk
Working with high quality people is essential. Yes, the financial investment is higher, but one amazing team member can do the work of two or even three average ones. Quality…
Brad Pyatt
Even if things are going great, there is still room for improvement and bettering a service, marketing strategy or making your products better. Because in any business, competition is stiff…
Larissa Miller
80% of life is showing up, and I think the same goes for a business. Everyone has good ideas, very few act on them, and even a smaller percentage don’t…
Steve Sudell
Think, test, fail, repeat. When I get an idea, I try to take action on it as fast as possible to see if it’s worth pursuing further. A Licensed…
Adam Riggs-Zeigen
By thinking big, you’re more likely to find exactly what it is you’re passionate about, and more likely to enjoy the process of making it come to life. Adam…
Heidi Benham
It’s okay not to have a ‘job’ or be employed by someone else, as long as you have the ambition and drive to do what you love everyday, you can…
Serena Scanzillo
If you don’t lock things down and focus on the task at hand, things will become disorganized. We don’t ever want to feel like we’ve wasted time – time blocking…
Jennifer Coulombe
The fire within you needs to be there. Launching a company is no joke and you better believe in your company and its potential when people don’t believe in you….
Ryan OKeefe
How you do anything is how you should do everything. Ryan OKeefe is the CEO and founder of InstaHealthy. Prior to founding InstaHealthy, OKeefe worked in the healthy vending…