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software

Software eats everything. Someone said that once, and the founders in this section are proof. They’re building the applications, tools, and platforms that run businesses, connect people, and occasionally break in production at the worst possible moment.

These interviews cover the full software landscape. Enterprise SaaS. Developer tools. Consumer apps. Infrastructure. The kind of software you use every day without thinking about it, and the kind that solves problems so niche you didn’t know the problem existed. Both are fascinating.

The founders here talk about what it actually takes to build software. Not the glamorous version. The real one. The version with technical debt, feature creep, and the ongoing negotiation between what users want and what’s actually possible to build without the whole thing falling over.

You’ll find insights on product development, engineering culture, pricing strategy, and the art of building something people will pay for. Also the challenge of competing in markets where everyone seems to be building the same thing. Whether you’re a developer, a product person, or someone trying to understand the software industry, these conversations deliver.

Jon Stein – Co-founder and CEO of Betterment

[quote style=”boxed”]I’m a talker. I love nothing more than talking to my mentors, friends, and customers about my vision for Betterment. It’s a great way to sound out the potential…

Meet Jon Stein – Co-founder and CEO of Betterment

Brandon Weiss – Programmer and Co-founder of MyZeus

[quote style=”boxed”]It’s not nice to kiss and tell, but let’s just say I worked at a print design studio for a year building websites and web applications designed by print…

Meet Brandon Weiss – Programmer and Co-founder of MyZeus

Mauricio Jimenez and the Founders of VaultBox

VaultBox was founded by three partners: Mauricio Jimenez, Jacob Israel and Mohsin Bari.  Mauricio Jimenez is a senior technology expert with over 18 years in the field of information technology….

Meet Mauricio Jimenez and the Founders of VaultBox

Ben Blackmer – Co-Founder of Are You a Human

[quote style=”boxed”]I find sketching or writing on paper is the best way to focus on a new idea and give it shape.  I love my computer, but it can be…

Meet Ben Blackmer – Co-Founder of Are You a Human

Charlette Prevot – Co-Founder of 6Wunderkinder

[quote style=”boxed”]Put simply, my friends, family and colleagues. You could be the smartest person in the world and have the best product in the world, but it’s worth nothing without…

Meet Charlette Prevot – Co-Founder of 6Wunderkinder

Adii Pienaar – Co-founder of WooThemes

[quote style=”boxed”]Make mistakes. I’ve made so many mistakes as an entrepreneur; it is actually ridiculous. But it is through these mistakes that I learned and I wouldn’t change that attitude ever.[/quote]…

Meet Adii Pienaar – Co-founder of WooThemes

Simon Hedley – Founder of Psi Pi Group

[quote]My biggest mistakes were all based around not trusting my instincts.[/quote] Simon Hedley is a ‘Must have’ on your speed dial. Simon connects people with the ‘unconnectable.’ Simon is qualified…

Meet Simon Hedley – Founder of Psi Pi Group

Alex Schiff – CEO and Co-founder Fetchnotes

Alex Schiff is the CEO and co-founder of Fetchnotes, and a junior at the University of Michigan’s Ross School of Business. Prior to starting Fetchnotes, he was an early employee…

Meet Alex Schiff – CEO and Co-founder Fetchnotes

Barrie Hadfield – Co-founder and CTO of SkyDox

Barrie Hadfield has spent his 20-year career developing award-winning software. Most recently, he co-founded SkyDox after hearing that workflow and collaboration solutions only complicated team work. Barrie also co-founded Workshare,…

Meet Barrie Hadfield – Co-founder and CTO of SkyDox

Felienne Hermans – CEO of Infotron

[quote style=”boxed”]I am so impatient, it is a disaster. If I have to wait for a few minutes, my blood starts cooking 🙂 I cover it up, by always having…

Meet Felienne Hermans – CEO of Infotron

Jonathon Shaevitz – CEO of Maxifier

[quote style=”boxed”]By repeating them over and over again. As a CEO, I tell people what the idea is and reinforce the message. Just because I understand it doesn’t mean everyone…

Meet Jonathon Shaevitz – CEO of Maxifier

Jennifer Morehead – Founder of Lockboxer

[quote style=”boxed”]I’m also never afraid to pick up the phone and call someone out of the blue. I think cold calling is a fantastic skill in terms of quickly moving…

Meet Jennifer Morehead – Founder of Lockboxer

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