Hector Sosa

Become successful in your own pace, in your way.


Hector Sosa Flores has a vast educational resume, beginning with Boston University, where he minored in political science and finance. Following that, he studied International Diplomacy in Madrid at Universidad Complutense de Madrid.

Next, Hector attended the University of San Diego School of Law, with cooperation from Universidad Autonoma de Baja California (UABC), for their International Legal program to study comparative laws. He then worked at his father’s law firm for 5 years.

Later, he attended Harvard School of Business and received three certifications: entrepreneurial essentials, business finance, and negotiation.

Proud of his mom-and-pop shop upbringing, Hector took that experience and ran with it.

From 2012 to 2015, he owned a commodity, a foreign exchange trading company. He managed around 150 million in gold commodities and approximately 550 million in foreign exchange trading over those three years in U.S. dollars to Mexican pesos.

Hector started his first company, a focus commodity company called Axios Group, LLC. in 2013. He then founded his second company, Code Loft LLC., in 2016 to create a new software, Instaweb.com. Code Loft is launching their beta phase of Instaweb next week.

Where did the idea for Code Loft LLC come from?

The first one, Axios Group, LLC., I came up with the idea because I saw a financial niche in that industry where the miners were getting paid but were also being taken advantage of. So, I made a financial strategy where they can get paid quickly, easily, and safely. I offer miners to be paid quickly and I charge for that service.
I got the idea for Code Loft, LLC. three years ago, during the Superbowl. It was when the first commercials of Squarespace played. That area of web development was booming at the time. So, I started researching, and I noticed that I had the people and the team to create my own, Instaweb.com. The market need out there is very small, it’s only 1% of what they have, so there’s enough pie for everyone. I started developing and came up with the idea, and I just wanted to make it in a way that even my father, who has no knowledge of technology, can create a web page.

What does your typical day look like and how do you make it productive?

I’m an early bird. I wake up at 4:35 a.m. I meditate from 5 a.m. to 6 a.m. My son wakes up around then, and I take advantage of my time with him in the morning. After that, from 9 a.m. to 5 p.m., I focus on networking or whatever paperwork I need to do. Then from 6 p.m. to 9 p.m., I work on whatever extra I have on my schedule that’s not based on my job; any extra work, projects, a workout, etc. From there, I go to sleep and know that I did my best to be productive.

How do you bring ideas to life?

I have a great team and family that listens to my madness, and without them, I wouldn’t be able to create my ideas.

What’s one trend that excites you?

There are two trends right now that excite me. The ability to listen to influential minds via podcasts from around the world and to be able to learn from them is something we were not privy to before. Now we have that opportunity. Right now, we can hear from Elon Musk to Neil Degrasse Tyson talking about space and the new upcoming future. I’m enjoying this trend because I can learn from the best and try to implement their ideas with mine.
Another trend that I like is Amazon and their ability to invest and have the ability to spend $1 billion and if they fail, they fail and they don’t care. To me, it’s utterly amazing to have that capability and for those titans to be able to create limitless ideas.

What is one habit of yours that makes you more productive as an entrepreneur?

I think it’s having meditation in my schedule and doing the best I can to create an easier life for people. It’s focusing on the wellbeing of myself and others, and any projects that we do.
Take time for yourself. Meditate. Otherwise, you will be drawn into a black hole of craziness.

What advice would you give your younger self?

I would tell a younger Hector Sosa Flores to do everything I did, just do it quicker. Fall all the ways I fell and make the same mistakes. Only faster.

Tell us something that’s true that almost nobody agrees with you on.

I think the hardest block that I have is my spiritual side. People don’t think meditation and self-conscious will work in a cut-throat industry like capitalism. Some of my peers are also spiritual, so it’s not that everyone feels this way, but I know it’s something that’s not that accepted.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

Making mistakes, because if you’re making mistakes and experiencing failures, then you’re learning. You also need to be wise and be able to learn from the mistakes of others, not only with yourself. An intelligent person will learn from their own mistakes, but a wise person will learn from other people mistakes. I think you see a pattern if you look at all of the Titans out there. All they do is fall, fall, fall until they rise on top of everyone. They never give up. It’s persistence, determination, and facing what you have. So, I think errors and mistakes are actually blessings that will help you become a better person if you learn from them. If you don’t learn from them and you’re falling on the same rocks as them, then you need to step back and reassess what you’re doing.

What is one strategy that has helped you grow your business?

I think my number one strategy is how I treat everyone equally in my office. We all get an equal say in our meetings. Once we sit down in that meeting, we are like King Arthur’s table, where everything is said, everything is accepted, and everything’s analyzed. I think your team makes you what you are; you don’t make the team. It’s important to give priority to your team.

What is one failure you had as an entrepreneur, and how did you overcome it?

I’ve had many failures, from losing money and bad transactions to being a victim of fraud and acting over greedy. Also, believing I got a jackpot ticket with one business deal but being very wrong. However, we learned that a business takes time and dedication. Maybe you are lucky enough to get that golden ticket, but to maintain it and keep it going, you still need to make those mistakes. You still need to know and experience what the world is and become successful in your own pace, in your way.

What is one business idea that you’re willing to give away to our readers?

How about a medical app, that can help you look for medical assistance overseas create a network of vouched doctors so, let’s say you are in Cancun in a cruise you feel bad, you want to be attended by a recommended doctor, get into the app, look for one that has been incorporated to a certified network and you have great healthcare when you are overseas.

What is the best $100 you recently spent? What and why?

I think my best investment has been in audiobooks and Kindle books since physical books are starting to get replaced. I probably spend $100 a week in books.

What is one piece of software or a web service that helps you be productive?

All of the Google products. I use Google assistant, Gmail, and I use Google calendars to keep my group and everyone coordinated. We even use Google as the AI for customer service. We use the Google Suite a lot. It’s just simple and easy to use.

What is the one book that you recommend our community should read and why?

The Sermon on the Mount by Emmet Fox
The Subtle Art of Not Giving a F*ck by Mark Manson

What is your favorite quote?

“To be great is to be misunderstood.” – Ralph Waldo Emerson

Key Learnings:

  • My number one strategy is how I treat everyone equally in my office
  • Take time for yourself.
  • Become successful in your own pace, in your way.