Patrick Williams

Keep learning, looking forward, never get comfortable because the world is ever changing.


Dr. Patrick Williams received his D.M.D. from University of Florida College of Dentistry in 2001 and has been providing general dentistry to Floridians ever since. With a background in Physiology and Neurobiology, he remains at the forefront of dental technology and practice through continuing education with prestigious organizations such as the International Congress of Oral Implantologists.

People look to their general dentist to provide stability in an increasingly complicated web of specialists and insurance regulations. Dr. Williams’ patients enjoy the advantages of a one stop shop; his wide range of advanced trainings and certifications allow them the uncommon security of receiving any specialized care they require from their general dentist. Endodontics, periodontics, implantology, and more are all available through Dr. Williams’ practice.

Along with his profession and practice, Dr. Williams’ number one passion is his family. With ages ranging from 11 to 22, his four children have interests about as diverse as you could imagine, so it’s easy to stay busy. The Williams’ family is a stalwart patron of the local arts community, and weekends often find them attending (or participating in) one of the many stunning ballet performances in Florida’s vibrant dance community.

Where did the idea for your company come from?

I always knew I wanted to do something in the health field. I love science, technology, helping people and as an artist I love to create things and work with my hands. I put all that together and Dentistry was a wonderful fit.

What does your typical day look like and how do you make it productive?

Like many others, there is never enough time in a day. I prefer to start out early with a smoothie of vegetables, dark greens and berries. Eating and sleeping well gives me the energy I need to be productive during the day.

How do you bring ideas to life?

I carry an old school composition notebook with me everywhere I go to write ideas and thoughts down that come to me that I can refer to later. I prioritized my day into musts and wants. The musts get priority and I like to at least get to one want per day. I typically see patients from 8-5pm and have meetings with strategic partners and educators in the evenings a few times per week.

What’s one trend that excites you?

The trend of 3D printing and incorporating digital workflow in healthcare.

What is one habit of yours that makes you more productive as an entrepreneur?

I never get comfortable where I am, I am always looking for the new edge for the future.

What advice would you give your younger self?

Trust yourself more, enjoy the world and your loved ones, time is precious.

Tell us something that’s true that almost nobody agrees with you on.

People often tell me I am impulsive, when actually the very opposite is true. I do a lot of diligence quickly and I make a decision and put it into action. I see others labor on decisions for months on end, that’s just not me. I’m never afraid of making a mistake, I will fix it, learn and move on. My fear is not acting. The pressure of making perfect choices all the time can paralyze someone into no action at all, opportunities are missed this way.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

Keep learning, looking forward, never get comfortable because the world is ever changing. Whatever success you have today may not last unless you keep up with trends and technology.

What is one strategy that has helped you grow your business?

I take care of my customers core needs. When I am with them, I tie a blue ribbon around them and treat them as VIPs. With them I establish a connection, make them feel important, make them feel certain that they will be taken care of and add a little fun variety to our interactions to make it fun on a personal level.

What is one failure you had as an entrepreneur, and how did you overcome it?

I had to close a failing business. I looked back and examined everything that was done and changed my strategies. Experience is a great teacher, but failure is the best because it is so painful.

What is the best $100 you recently spent? What and why?

I paid my daughter to teach me how to use social media better, investing in your online media presence is very important

What is one piece of software or a web service that helps you be productive? How do you use it?

I use Anatomage, 3D software for CAT SCANS, to improve accuracy and success of surgical procedures. I love Adobe creative cloud, its so powerful and versatile. For practice management I prefer Eaglesoft. I am currently exploring 3D printing and CAD CAM software like 3shape, Exocad and InDesign.

What is the one book that you recommend our community should read and why?

“Who moved my cheese?” by Spencer Johnson. Its an easy and quick read for a perspective on a business world undergoing exponential change.

Key learnings:

Keep learning, looking forward, never get comfortable because the world is ever changing.