Suzanne Hobbs is the Co-Founder of Fast Fit Body Sculpting as well as the Director of Marketing. She injects her energy and vitality into the business every day and is a big driver behind for its success along with Co-Founder Doug Zucco.
Suzanne began her life in Pocatello, Idaho. There was never a time that she could remember where she thought she would be anything other than a news reporter. Her dreams came to fruition after attending Ricks College and Idaho State University as a communications major. While she was attending school, she landed a job as a part-time news reporter for KIDK TV3 in Idaho Falls. By the time she completed college, she had two years of experience as a news reporter. By the age of 23, she was a news anchor. She spent the next 14 years in the industry.
Suzanne was named as “One of the most inspiring women in the world” by Dr. Shellie Hipsy of Inspiring Lives. She was an advocate for mothers to be able to surrender newborns to hospitals and fire departments without consequence. The Baby Safe Haven Law was enacted in Idaho in 2000. Suzanne’s own daughter was a Safe Haven baby as well.
Suzanne’s daughter is 15 years old now, but she inspired Suzanne to author a children’s book. She wrote the book for her daughter when she was two or three years old and this led to Suzanne becoming an Amazon bestselling author. The proceeds from The Hungry Snake help to promote the Baby Safe Haven Law.
As Marketing Director and Co-Founder of Fast Fit Body Sculpting, Suzanne is now a resident of Las Vegas, Nevada. Fast Fit Body Sculpting was launched in 2015 and now, three years later, there are nine Fast Fit Body Sculpting Locations across five states. As a technology fat loss spa. Fast Fit Body Sculpting helps people stuck with diet and exercise get unstuck. The technology reduces fat cells from head to toe and helps accelerate fat loss efforts.
Where did the idea for Fast Fit Body Sculpting come from?
On Oct 2nd, 2015, Doug Zucco, my partner, who lives a very healthy lifestyle, had a massive heart attack as he was leaving the gym. His doctor told him that he had high visceral fat, which makes you prone to heart attacks. He started doing the research and found the technology that not only reduces visceral fat but the fat that can change the whole look of the body. In 2015, we started Fast Fit Body Sculpting. We plan to have hundreds of locations across the country in the next few years.
What does your typical day look like and how do you make it productive?
I have a very busy day. The phones ring off the hook. I go from spa to spa. I am the voice of the company. I write ads, I am voicing commercials, I do T.V. ads. I work with T.V. stations and schedule my interviews. I answer questions on our Google pages. I design billboards. I take care of the inventory and the employees’ uniforms. There is never a dull moment.
How do you bring ideas to life?
A lot of the times the ideas come from the questions that we are asked because then we have to come up with a solution. Doug and I work really well together. We just love what we do. Ideas can come from staff as well. But one thing that we want to make sure of is that clients have the best experience and get results.
What’s one trend that excites you?
I am excited about our technology. Fast Fit Body Sculpting will someday be in every city and town. We are focused on expansion across the U.S.
What is one habit of yours that makes you more productive as an entrepreneur?
I do daily personal development. You should always be learning.
What advice would you give your younger self?
I wish I would have taken more time to travel before I got married. That would be my advice. Travel more!
Tell us something that’s true that almost nobody agrees with you on.
No one believes Kale chips are delicious. I love them.
As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?
The fortune is in the follow-up. Touch base with everyone all of the time. They may not sign up or purchase from you the first time, but you might speak with them again and they may change their mind.
What is one strategy that has helped you grow your business?
We tell stories. Our clients are having amazing results. We take pictures of our clients on day one, then we take pictures a few weeks into it and then we take pictures for the final result. We can show the results from real people. That is our strategy. We can prove the results.
What is one failure you had as an entrepreneur, and how did you overcome it?
I would have to say that it is my own insecurities. Many times, I would not ask a person if they were interested in a program, I would just count them out. But if you find something that you are passionate about then you have to tell people about it. That was my lesson learned. The more you get out of your comfort zone, the better you’ll be.
What is one business idea that you’re willing to give away to our readers?
Find something that you are passionate about and go for it. We even tell our employees that we are only going to hire them for a few weeks. If you don’t like what we do or if you don’t believe in what we do we may not be a good fit for each other. We love healthy people and we love what we do.
What is the best $100 you recently spent? What and why?
We just recently opened up a call center. I just bought tickets to a show for my employee who helped us open the call center. It was a variety show and it was a lot of fun spending non-work time with her.
What is one piece of software or a web service that helps you be productive?
I am on PowerPoint all the time. I use it to create images and graphics.
What is the one book that you recommend our community should read and why?
Be Obsessed or Be Average by Grant Cardone. He is just very passionate about loving what you do and doing it to your absolute best. I like audio books because it doesn’t give anyone an excuse to say they don’t have the time to read. I listen while I drive or on flights.
What is your favorite quote?
“Life begins at the End of Your Comfort Zone” by Neal Donald Walsh.
Key Learnings:
- Touch base with everyone all of the time.
- We want to make sure of is that clients have the best experience and get results.
- If you find something that you are passionate about then you have to tell people about it.
Connect:
Carlyn runs the day-to-day publishing operation here at ideamensch and interacts with our awesome customers and entrepreneurs. She is likely editing this with a cat on her lap.