Zondra Wilson – Creator of Blu Skin Care

Getting up early makes me more productive as an entrepreneur. The early bird always gets the worm.

“Blu Skin Care, LLC” was created by actress/model Zondra Wilson after years of being asked “What do you use on your skin”? “My family is from the South and my mom and aunt would tell me stories about how they couldn’t afford expensive skin care products and how they used natural ingredients like Olive and Coconut Oils. I noticed that their skin was so soft and smooth and had very few (if any) wrinkles. So, I tried using some of these ingredients and haven’t looked back. You can’t put a price tag on healthy, beautiful and ageless skin. I am convinced I’ve found the fountain of youth. LOL!”

After booking numerous modeling jobs for billion dollar companies such as Merz, Best Buy and Pfizer, Zondra decided to launch an USDA certified organic skin care line. “Blu” manufacturers the only American-made USDA certified organic powdered facial cleanser sold in the United States. Zondra is also the only female, African American owner, manufacturer & distributor of a skin care company with USDA certified organic accreditation in the United States.

So, why the name “Blu Skin Care”? In the Bible, the color blue is sometimes associated with the commandments of God, the importance of remembering them and also the heavenly calling of those who had been chosen by God to be His people (Numbers 15:38-40). Therefore, “Blu Skin Care” was the obvious name for the company.

“Blu” prides itself on sourcing the purest and most potent ingredients including organic in all of its formulations.

Cruelty Free, Gluten Free, Non-GMO, Vegan, No Parabens, No Polymers, No Sulphates, No Artificial Colors or Fragrances

Blu’s ingredients are plant-derived and formulated with botanicals. They are committed to all of their products being non-GMO as well as nutritious for your skin and as close to 100% USDA certified organic whenever possible.

Blu promises to support a comprehensive approach in educating people on how to eat right, not only for good health, but for fantastic skin. Blu encourages its customers to enjoy a diverse, plant-based diet that provides a full range of nutrients. “Blu Skin Care, LLC” relies on foods known to promote health and support recovery from illness and injury. It integrates the very best of both ancient and modern nutritional approaches to form a flexible system of wholeness. Blu services the organic skin care industry with the passion and depth of experience that can only come with a lifetime of commitment to the organic movement. Blu services customers with all skin types.

Where did the idea for Blu Skin Care, LLC come from?

I work as a model and union performer. I noticed over the years that many of my employers would compliment me on my skin and mention that that was a reason why I was hired. I decided that if I can make millions forbillion dollar companies, why not make it for myself. So, after much prayer and prodding from God, I decided to launch Blu Skin Care, LLC.

What does your typical day look like and how do you make it productive?

My typical day starts at 5:00 am. I wake up and watch a motivational program. I then pray and read scripture. I then exercise. After bathing, I get dressed and am ready to start my day at 8 am. The first thing I do is check messages, voicemail and social media. If there are any questions, I will answer them. I’ll return phone calls…etc. If there is any unfinished business, I handle it. I then start either catching up on the latest in skin care, fulfilling orders or whatever is needed for that day.

How do you bring ideas to life?

If it pops into my head. That’s an idea. I usually will pray about it. If I feel that it’s a leading from God, then I will work towards implementing the idea. For me, it’s simple. I will pray and ask God the best way to go forward. If it’s from Him, He will always provide a path for me to take. I can feel it in my Spirit.

What’s one trend that really excites you?

I really love social media. I’m hoping it’s not a trend though. I enjoy interacting with my customers, learning about their lives and answering questions they may have. I enjoy blogging about skin care and healthy holistic living.

What is one habit of yours that makes you more productive as an entrepreneur?

Getting up early makes me more productive as an entrepreneur. The early bird always gets the worm.

What was the worst job you ever had and what did you learn from it?

The worst job I ever had was working as a teenager in a nursing home. I absolutely hated it because I was afraid of old sick people. It helped ease my anxiety about getting older. I also developed a deeper compassion for my fellow man.

If you were to start again, what would you do differently?

I would calm way down. I was filled with anxiety when I launched Blu.

As an entrepreneur, what is the one thing you do over and over and recommend everyone else do?

I trust my instincts. I would recommend this to anyone thinking about starting a business.

What is one strategy that has helped you grow your business? Please explain how.

The one strategy that has helped me grow my business was being present on Facebook. I’ll visit specific pages that cater to my audience and post helpful information. I’ve received new clients from just being present and offering informative skin care tips. People appreciate quality information.

What is one failure you had as an entrepreneur, and how did you overcome it?

Trying to accomplish the right thing at the wrong time. Everything has a time and place. Early on, I tried to cold call potential clients when I should have been concentrating on building media packages and social media pages. I’ve learned to build up the anticipation and then direct people to my product.

What is one business idea that you’re willing to give away to our readers?

I think someone should open an organic beauty spa. This is a place where people can come and get skin treatments, try new products, massages and other procedures that would lead to better skin.

What is the best $100 you recently spent? What and why?

I recently spent $100 on new labels for my skin care products packaging. I have a USDA certification now and I had to change my packaging to include the new logo. It’s the best $100 I’ve spent. I’m so excited.

What software and web services do you use? What do you love about them?

I use Quickbooks because it helps me track my finances. I’m horrible in this area. Quickbooks (and my accountant) makes it so much easier.

What is the one book that you recommend our community should read and why?

The Power of the Spoken Word by Florence Shovel Shinn. This book helped me to learn how to speak positive words into not only my business but my life. It encouraged me to believe in myself.

What people have influenced your thinking and might be of interest to others?

I love Steve Jobs. His journey touched and encouraged me to believe in myself. I also love Evan Carmichaels youtube channel. He constantly uploads motivational video’s to help me build a stronger and more successful business.