mobile

Mobile changed how we do everything. Shop. Communicate. Navigate. Procrastinate. The founders in this section are building the companies and tools that live in your pocket. Apps, platforms, and services designed for a world where the phone comes first.

These interviews cover the full mobile ecosystem. App development. Mobile marketing. Device accessories. Mobile payments. Location-based services. The user experience challenges that come with building for a screen you hold in your hand. Which are different from desktop challenges in ways that matter.

The founders here talk about what it takes to build for mobile. The design constraints. The platform politics. The reality of app store economics, which are less friendly than they look. And the constant evolution of what users expect from their phones, which somehow keeps accelerating.

You’ll find insights on mobile-first strategy, push notification philosophy (yes, there’s a philosophy), user retention, cross-platform development, and the challenge of building something that earns a permanent spot on someone’s home screen. If you’re building for mobile, these founders have been in the trenches.