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children

Kids change everything. The founders in this section know that. They’re building companies focused on children. Education products. Toys. Children’s health. Parenting tools. Childcare solutions. Everything that helps kids grow up well and helps parents not lose their minds in the process.

These interviews cover the full spectrum of children-focused business. EdTech for young learners. Children’s media. Baby products. Youth sports. Family services. The kind of companies that exist because someone looked at how things worked for kids and said, “We can do better.”

Building for children comes with unique challenges. Safety standards are non-negotiable. Parents are the buyers but kids are the users. Attention spans are short. And the stakes feel higher because, well, they are. The founders here navigate all of that with creativity and care.

You’ll find insights on product development for young users, marketing to parents, child safety compliance, and the challenge of building something that’s both educational and fun. Because kids can smell a lecture disguised as a game from a mile away. If you’re building for children or families, these founders understand your world.

Ruth Lopardo – Founder of Love It Love It Love It

[quote style=”boxed”]You are never a prisoner of your situation, and the power to change your circumstances is always yours. The key is to focus on what you could gain by…

Meet Ruth Lopardo – Founder of Love It Love It Love It

Susan Shaw – Owner of TheArtBarn

[quote style=”boxed”]If you don’t know you can’t do it, you can do it![/quote] “Farmer Sue,” as she has been dubbed by the children who have visited her farm, will warm…

Meet Susan Shaw – Owner of TheArtBarn

Marc Cooper – President of Imagination Brands

Mr. Marc Cooper is currently president and chief doodle officer (CDO) of Imagination Brands Co., LLC. Mr. Cooper also owns and operates The Fiber Resource Group, Inc (TFRG), a successful…

Meet Marc Cooper – President of Imagination Brands

Claire Archbold – Owner of Little Stomper

[quote style=”boxed”]Network. Connect. Help others. This has led me to become good friends with a number of people I met online; they have become real-life friends and have been so…

Meet Claire Archbold – Owner of Little Stomper

Maggy Woodley – Owner of Red Ted Art

[quote style=”boxed”]Keep at it. Look at lots of different options and avenues. If you need to change direction, do. Above all, be passionate and believe in what you do. That…

Meet Maggy Woodley – Owner of Red Ted Art

Julie Cole – Co-Founder of Mabel’s Labels

[quote style=”boxed”]Delegate! It’s very hard for entrepreneurs to do this, but let go of some of the control. It’s important that other people have a chance to be entrepreneurial within…

Meet Julie Cole – Co-Founder of Mabel’s Labels

22 Parentrepreneurs Who Started Businesses That Help Families

Being an entrepreneur takes drive, unwavering commitment, and of course, a little bit of built-in crazy. Being a parent involves pretty much the same things. But being a “parentrepreneur” takes…

Meet 22 Parentrepreneurs Who Started Businesses That Help Families

Ewa Harr – Founder of ASAP Sitters

[quote style=”boxed”]Ideas bring momentum along with them! It’s just a matter of figuring out how to put theory into practice.[/quote] Ewa received her B.A. in psychology from the College of…

Meet Ewa Harr – Founder of ASAP Sitters

Annabel Karmel – Children’s Food Expert and Author

[quote style=”boxed”]Make sure you love what you do and if you love it then it’s not really work.[/quote] A mother of three, Annabel Karmel is the UK’s number one parenting…

Meet Annabel Karmel – Children’s Food Expert and Author

Lisa Kenefick – Founder of Probate Research

[quote style=”boxed”]I work seven days a week and I’m a mother, so all of my work is “in between”. In between school hours, in between dinner and bedtime. In between…

Meet Lisa Kenefick – Founder of Probate Research

Sally Whittle – Creator of the Tots100

[quote style=”boxed”]I’m a huge believer in trying something that doesn’t end up working over not trying and being infuriated when someone else executes the same idea before me.[/quote] Sally Whittle…

Meet Sally Whittle – Creator of the Tots100

Naomi Richards – Kids Coach and Author

Naomi Richards, also known as The Kids Coach, is a life coach for children starting at age 6 and provides behavioral and emotional coaching. She provides a space for children…

Meet Naomi Richards – Kids Coach and Author

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